One has to wonder what damage could actually be done to warrant such an insurance policy.
A UK butcher plans to get his taste buds insured to the tune of about $1.5 million ahead of a national bacon competition of which he is the head judge.
“My ability to taste the subtleties in different producers’ bacon has stood me in very good stead over the years and has proven to be critically important when it comes to judging the best of the best,” Keith Fisher, 61, told the BBC.
The fourth-generation butcher, who claims to have distinguished more than 50,000 cuts and cures of bacon in his 43-year career, will judge the Red, White & Bacon Awards, a national competition that marks Bacon Connoisseurs’ Week.
The British Pig Executive (BPEX), a group that aims to protect the sustainability of British pork and bacon, is paying for the taste bud insurance. BPEX is holding the awards and Fisher sits on its board of directors.
“As a grand master butcher and the resident baconologist and head judge for Bacon Connoisseurs’ Week, Keith’s vast experience makes him the ideal person to lead the judging panel of tasters,” BPEX spokeswoman Tina Mulholland told the BBC. “As such, it was imperative that we protect his prize assets for the campaign.”